Posts tagged socialmedia
Three Ways Social Media Make You A Better Leader

In times of deep social and technological change, social media enables leaders to take advantage of the radical cognitive and relational transformations that are taking place everywhere. Social media creates within leaders and through them more capacity to metabolize the complexity of our modern world and turn it into a strategic advantage. How, exactly?

Read More
Welcome to the Social Dance Floor

How do traditional, regulated industries cope with social engagement? In my previous post, I have explored the reasons that hold those industries back from becoming truly social, taking Pharma as an example. Here, I am suggesting a few ways to seize the business potential of social engagement. May this post inspire curiosity and action.

Read More
No Playing With (Social) Fire

How do traditional, regulated industries cope with social engagement? Not so well, as it seems. In a series of two posts, I will explore the reasons that hold those industries back from becoming truly social (part 1), taking Pharma as an example. Between real constraints and irrational fears, various avenues of action exist (part 2) to seize the business potential of social engagement.

Read More