Posts in Social Business
Our Social Journeys

"...at the very intersection between technology and human beings": Social Technologies in Business, a book by Isabel de Clerq and 14 co-authors including yours truly, makes a strong call for individual and organizational transformation through social technologies. Here's a bit about my social journey. What's yours? 

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Welcome to the Social Dance Floor

How do traditional, regulated industries cope with social engagement? In my previous post, I have explored the reasons that hold those industries back from becoming truly social, taking Pharma as an example. Here, I am suggesting a few ways to seize the business potential of social engagement. May this post inspire curiosity and action.

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No Playing With (Social) Fire

How do traditional, regulated industries cope with social engagement? Not so well, as it seems. In a series of two posts, I will explore the reasons that hold those industries back from becoming truly social (part 1), taking Pharma as an example. Between real constraints and irrational fears, various avenues of action exist (part 2) to seize the business potential of social engagement.

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Can Social Be Top-Down?

Adoption is the pain point of social enterprise. While adoption rates linger at staggering low levels, critical success factors are endlessly identified, dissected and commented.

Among those is the “top management support”, often seen as the key to success. But is it really? Is it true that, to succeed, social initiatives must have a high level champion, possibly the CEO? Can a company become social if it hasn’t got its Michael Dell, a Chief Social Officer, or at least highly convinced top executives?

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How Wired Are You for Social Collaboration?

Social is the new normal in business and organizations. It requires individuals to adopt new behaviors related to networking, collaboration, agility etc.

But is everyone “wired” for social collaboration, i.e. equipped with the relevant skills and mindset?

How much are you ready for new ways of working? Take the test.

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