Creating a common reality, from which people can act together towards a certain goal, is possibly the most arduous challenge faced by corporate communicators today. Major social changes, technological disruptions have profoundly impacted sense-making. What can corporate communicators learn about this new world and evolve their professional practice, to remain relevant and add business value?Read More
Corporate newsletters are hopeless. They are expensive, time-consuming, top-down and hardly read. Is there a possibility to re-invent newsletters? How can we make them better, using collaborative approaches?