Can We Save Corporate Communications?

Can We Save Corporate Communications?

Creating a common reality, from which people can act together towards a certain goal, is possibly the most arduous challenge faced by corporate communicators today. Major social changes, technological disruptions have profoundly impacted sense-making. What can corporate communicators learn about this new world and evolve their professional practice, to remain relevant and add business value?

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How to Measure Culture Change Without Killing It

How to Measure Culture Change Without Killing It

While performance is monitored to death through zillions of numbers, how do we assess the effectiveness of culture change efforts? And, as we want to support voluntary transformation, how do we measure behavior change with metrics that do not operate as targets or injunctions? A field experience in a large-scale transformation may open ways for meaningful measurement.

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Regain Freedom at Work

Regain Freedom at Work

Corporate Rebels United, Rebels At Work and Change Agents Worldwide recently organized an amazing 24-hour Rebel Jam where corporate change makers from around the world shared ideas and advice. My contribution to the Jam consisted in supporting people who suffer from a controlling work culture and want to do something about it. Change agents, it’s time to be tactical! Here are 15 tips anyone can use. They’ve been useful to me and I hope they can be to others. 

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Volunteer Power

Volunteer Power

Volunteers decide by themselves. They can say no. That’s why “volunteer” is a rarity in the corporate world, that loves nothing more than orderly management of resources. Yet, they bring invaluable energy and ideas... provided organizations learn to mobilize and leverage volunteers. Here is an example, taken from an on-going movement for quality improvement. Based on Kotter's 8-Step for leading change, it is about enabling massive volunteerism to help the organization improve.

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Quality As A Movement For Change. Seriously?

Quality As A Movement For Change. Seriously?

Want to wreck the atmosphere of a friendly dinner? Speak "industrial quality". Explain how compliance, deviation tracking and process books are important. It's only minutes before the first guest starts yawning and stretching. Yet, I'm moving to Quality, and I'm thrilled. It's an overwhelming challenge. How to transform an old industrial culture, with Quality as a catalyst for change? How to engage employees into making quality products? How to make Quality exciting? 

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Of Passion, Togetherness and Rowing

Of Passion, Togetherness and Rowing

What makes you love doing something? What keeps you doing it over time, tirelessly? In our ever more rapidly changing world, permanence of emotions is a mystery. For the last 12 years, I have woken up early, every end of the week, to go rowing – with joy. It’s about passion, and togetherness. What if work could be like this?

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Voices Of The Corporate People

Voices Of The Corporate People

How can organizations become “social”? Adapting companies to the social economy so they can meet the requirements of empowered and connected customers requires some massive internal transformation. Even when leaders understand the necessity to shift away from old models and modernize their organizations, they hardly know where to start. Here is a suggestion: a simple framework for culture change. 

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Welcome to the Social Dance Floor

Welcome to the Social Dance Floor

How do traditional, regulated industries cope with social engagement? In my previous post, I have explored the reasons that hold those industries back from becoming truly social, taking Pharma as an example. Here, I am suggesting a few ways to seize the business potential of social engagement. May this post inspire curiosity and action.

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No Playing With (Social) Fire

No Playing With (Social) Fire

How do traditional, regulated industries cope with social engagement? Not so well, as it seems. In a series of two posts, I will explore the reasons that hold those industries back from becoming truly social (part 1), taking Pharma as an example. Between real constraints and irrational fears, various avenues of action exist (part 2) to seize the business potential of social engagement.

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When Change Gets Rewarded

When Change Gets Rewarded

On December 2nd, 2013 I was awarded the Tribune Women’s Award. This French leading economic daily newspaper acknowledges every year the talent of women entrepreneurs and top executives. I was lucky enough to be recognized in the “international” category, a good fit with my international career path. But in this particular case, the trophy rewards a collective story of changing mindsets and organizations.

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